Articles

Article

Why Your Best Reps Still Miss Quota (And It's Not a Talent Problem)

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Account Planning

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Article

Sales Enablement Maturity Model: From Onboarding to Always-On Coaching

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Execution Gap

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By Joseph Anderson | May 27, 2026

Deal Strategy

The Execution Gap: Why Strategy Alone Doesn’t Drive Revenue

By Joseph Anderson | May 25, 2026

AI

Why AI-Assisted Sales Forecasting Outperforms Gut Feel Every Time

By Joseph Anderson | May 20, 2026

2026 Trends

Five Challenges Facing CROs and Sales Leaders in 2026

By Altify | April 14, 2026

Article

The Relationship Premium in Sales

By Joseph Anderson | October 15, 2025

Article

What is Sales Qualification?

By Altify | September 20, 2024

Account Planning

Account Planning Best Practices Learned from Sales Leaders

By Altify | August 21, 2024

Article

What is the Relationship Gap in sales?

By Altify | July 23, 2024

Account Planning

The Importance of Change Management in Account Planning

By Altify | February 29, 2024

AI

Generative AI for Sales – A Guide to the New World of Selling

By Altify | July 27, 2023

Article

MEDDIC Sales Definition – What Does the Acronym Mean?

By Altify | July 12, 2023

Article

The Revenue Team – It Takes a Village to Close a Deal

By Altify | April 5, 2023

Article

Stopping the reference insanity for salespeople

By Altify | October 8, 2021

Ready to close the execution gap?

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.menu-item.fa-gem a:before{content:""}#menu-primary .menu-item.fa-boxes a:before{content:""}#menu-primary .menu-item .sub-menu .menu-item-has-children a:after{content:none !important}#menu-primary .menu-item .sub-menu .menu-item span{display:block;font-size:85%;font-weight:400}#menu-primary .menu-item.menuCard .sub-menu li.cardCol{position:absolute;right:0;top:0;display:flex;align-items:center;width:calc(var(--cardSpace) - var(--gap));height:100%;background:var(--wp--preset--gradient--deep-navy);background-size:cover;background-position:center;text-align:center;flex-direction:column;justify-content:flex-end;padding:25px 15px 50px !important;border-radius:.875rem 0;overflow:hidden;text-align:left}#menu-primary .menu-item.menuCard.menuCardInverse .sub-menu li.cardCol{right:unset;left:0;border-top-left-radius:.4rem}#menu-primary .menu-item.menuCard .sub-menu li.cardCol:after{content:"";position:absolute;left:0;top:0;width:100%;height:100%;background:linear-gradient(180deg,transparent 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0;border-color:var(--wp--preset--color--orange);border-width:1px !important;border-style:solid;color:var(--wp--preset--color--white);font-size:var(--wp--preset--font-size--p);font-weight:600;line-height:1;padding:.775rem 1.75rem;transition:.2s ease-in-out all;margin-top:20px}#menu-primary .menu-item.menuCard .sub-menu li.cardCol a .cardButton:hover{background:var(--wp--preset--color--goldenrod);border-color:var(--wp--preset--color--goldenrod)}@media (max-width: 82.5rem){#menu-primary>.menu-item>.sub-menu{transform:translate(-15vw,20px) !important}}@media (max-width: 74.98rem){#menu-primary .menu-item .sub-menu{--cardSpace:350px}#menu-primary>.menu-item>.sub-menu{transform:translate(-17vw,20px) !important}#menu-primary>.menu-item.menuCard>.sub-menu{width:90vw !important;max-width:90vw !important}#menu-primary .menu-item.menuCard .sub-menu li.cardCol a{font-size:25px}}@media (max-width: 63.98rem){#menu-primary .menu-item .sub-menu{--cardSpace:320px}#menu-primary>.menu-item:nth-last-child(3)>.sub-menu,#menu-primary>.menu-item:nth-last-child(2)>.sub-menu,#menu-primary>.menu-item:last-child>.sub-menu{left:unset;right:0;transform:translate(0px,20px) !important}#menu-primary>.menu-item.menuMega>.sub-menu{max-width:600px !important}#menu-primary .menu-item .sub-menu .menu-item-has-children>a{font-size:15px}#menu-primary .menu-item.menuCard .sub-menu li.cardCol{padding:20px 10px !important}}@media (max-width: 61.98rem){#menu-primary>.menu-item>.sub-menu{--gap:10px;background:transparent;padding:0 !important;transform:translate(0,0) !important}#menu-primary>.menu-item.menu-open>.sub-menu{padding-top:15px !important;padding-left:10px !important;padding-bottom:15px !important}#menu-primary .menu-item .sub-menu .menu-item-has-children .sub-menu{width:100%;max-width:100% !important;height:auto;margin-left:0}#menu-primary .menu-item .menu-item:not(.menu-item-has-children) 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li.cardCol{min-height:360px}#menu-primary .menu-item.menuCard .sub-menu li.cardCol a{font-size:20px}#menu-primary .menu-item.menuCard .sub-menu li.cardCol a .cardDesc{font-size:16px}#menu-primary .menu-item.menuCard .sub-menu li.cardCol a .cardButton{font-size:14px}}@media (max-width: 26.25rem){#menu-primary>.menu-item.menuMega>.sub-menu>.menu-item,#menu-primary>.menu-item.menuCard>.sub-menu>.menu-item,#menu-primary .menu-item.menuCard .sub-menu li.cardCol{width:100%}}@media (max-width: 61.98rem){.wp-block-media-text.is-stacked-on-mobile .wp-block-media-text__content{grid-row:1}.wp-block-media-text.is-stacked-on-mobile .wp-block-media-text__media{grid-row:2}}@media (min-width: 47.99rem){.w-md-50{width:50%}.w-md-55{width:55%}.w-md-45{width:45%}}@media (max-width: 47.99rem){.alignwide.newsection{flex-wrap:wrap}}.single-post .featured-card--category a:not(:last-child){margin-right:10px}.single-layout .single-layout__header.single-layout_no-image{grid-template-columns:1fr 0fr}body.single-resource.interactive-demo main.site-main{display:block !important}body.single-resource.interactive-demo main.site-main section.wp-block-group.alignwide{max-width:1370px;margin-left:auto;margin-right:auto}body.single-resource.interactive-demo main.site-main section.featured-content{padding-left:1.25rem;padding-right:1.25rem}body.single-resource.interactive-demo main.site-main .alignwider{max-width:1370px;margin-left:auto;margin-right:auto}body.single-resource.interactive-demo main.site-main .alignwider .alignwide{max-width:100% !important}body.single-resource.interactive-demo main.site-main .alignwider section.alignwide{padding-left:0 !important;padding-right:0 !important}body.single-resource main>.is-layout-constrained:not(.alignwider){padding-left:20px;padding-right:20px}body.single-resource main>.is-layout-constrained.alignwider>section.alignwide{padding-left:20px !important;padding-right:20px !important}@media screen and (max-width: 767px){}header#top.site-header span[data-olk-copy-source="MessageBody"] a,header#top.site-header span[data-olk-copy-source="MessageBody"] a:hover,header#top.site-header span[data-olk-copy-source="MessageBody"] a:visited,header#top.site-header span[data-olk-copy-source="MessageBody"] a:active,header#top.site-header span[data-olk-copy-source="MessageBody"] a:focus{color:#fff !important;text-decoration:none !important}.wp-elements-1 a:where(:not(.wp-element-button)){color:var(--wp--preset--color--white)}.wp-container-core-buttons-is-layout-fe48e5de{justify-content:center}