Success Story
How NEXTDC Leverages Altify to Build Better Relationships and Grow Revenue (PDF)
NEXTDC, an ASX 100-listed technology company that provides data center outsourcing solutions, connectivity services, and infrastructure management software, has transformed its sales organization by implementing Altify’s core solutions. Prior to using Altify, NEXTDC’s sales team lacked collaboration in their deal reviews and used various unorganized documents like Word and Excel files, and PowerPoint presentations to manage customer data.
Key Outcomes with Altify:
- Improved Collaboration and Efficiency: Altify’s solutions helped NEXTDC’s entire sales team “speak the same language,” which streamlined their sales process and improved collaboration. By moving away from disparate spreadsheets and documents, the sales team can now collaborate on account and deal reviews directly within Altify. This has saved time by eliminating the need to repeat processes and has improved continuity, allowing new sellers to easily pick up where others left off.
- Native Salesforce Integration: A key factor in NEXTDC’s decision to choose Altify was its seamless, native integration with Salesforce. The solution fits so tightly with Salesforce that many team members assume it’s a built-in feature.
- Enhanced Insight and Relationship Mapping: Altify Insight Mapping has been a “game-changer” for NEXTDC, helping them identify customer pain points early in the sales cycle. The software also helps the team understand their relationship gaps with customers, allowing them to map products and services to specific needs.
- Landmark Deals: Using Altify, NEXTDC was able to land the largest deal in its history. The company’s Chief Customer Officer, David Dzienciol, noted that Altify’s success is proven by its adoption by the sales team in the field, with the account manager for the record-breaking deal swearing by the software.
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